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Beyond the Basics: 7 Ways To Offer an Advanced Colour Analysis Consultation and Charge More for Your Expertise

Sunday, February 09, 2025

Primary Blog/Beyond the Basics: 7 Ways To Offer an Advanced Colour Analysis Consultation and Charge More for Your Expertise

If you’ve already provided your clients with a basic colour analysis consultation—identifying their seasonal or tonal palette, walking them through their best colours, and even offering an introduction to makeup colours—you might wonder: what’s next? How can you deepen their understanding, elevate their confidence in colour choices, and bring them back for more?

This is where an Advanced Colour Analysis Consultation comes in. By offering a higher-level service, you not only provide more value to your clients but also create an opportunity to increase your revenue. In this post, we’ll explore how you can structure an advanced colour analysis consultation, what services you can offer, and why your clients will love coming back for more insights into their unique colouring.
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Why Offer an Advanced Colour Analysis Consultation?

Many clients walk away from their first colour analysis feeling excited and inspired but may still have unanswered questions as they begin to experiment with their new palette. Some may feel restricted by their colour category, while others want to understand nuances in their colouring more deeply.

​An advanced consultation allows you to:

  • Offer More Precision – Go beyond their primary season or tonal category and introduce seasonal flow analysis (e.g., Soft Autumn vs. True Autumn).
  • Provide Deeper Education – Help them master colour pairing, contrast levels, and pattern selection to create outfits that enhance their natural features.
  • Tailor Their Palette Even Further – Explore signature colours, neutrals, and personal undertones to refine their choices.
  • Introduce Advanced Makeup & Hair Colouring Guidance – Move beyond basic recommendations to custom-blended makeup shades and hair colouring strategies.
  • Offer a VIP Client Experience – Create high-value, repeat business by positioning yourself as their long-term colour consultant.

What Services Can You Offer in an Advanced Colour Analysis Consultation?

1. Seasonal Flow Analysis – Unlocking Their Nuanced Colouring

Your client has already been categorized as a Summer, Winter, Autumn, or Spring (or as a tonal type), but their colouring may have unique characteristics that don’t fit perfectly into one category.

Using your 16 Palette Seasonal Flow System, you can provide a deeper breakdown of their colouring, such as:​

  • Soft Autumn vs. True Autumn vs. Deep Autumn vs. Absolute Autumn – Does your client lean toward muted, warm, or deeper tones?
  • Cool Winter vs. Deep Winter vs. Bright Winter vs Absolute Winter – Are they best in icy cool tones or bold, highly saturated shades?
  • Light Summer vs. Cool Summer vs. Soft Summer vs. Absolute Summer – Should they embrace more pastels or deeper, greyed-out hues?

This level of detail helps your client make even better shopping decisions and avoids the frustration of colours within their general season that don’t feel quite right.

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2. Signature Colour Discovery – Identifying Their Power Colours

Not all colours in a palette suit a client equally. Some shades bring out their radiance, brighten their complexion, and enhance their natural beauty more than others.

In an advanced consultation, you can:

  • Identify 3-5 “power colours” that bring out their eyes, complexion, and personality.
  • Help them discover their best neutral shades for workwear, casual outfits, and formal occasions.
  • Guide them in choosing a signature colour—a shade they can use in branding, special events, or personal styling.

3. Contrast & Depth Analysis – Understanding the Power of Light vs. Dark

Beyond knowing their best colours, clients need to understand how to wear them. A contrast and depth analysis teaches them:

  • High vs. Low Contrast Dressing – Should they wear strong colour contrasts (like black & white) or soft, blended looks?
  • Light, Medium, or Deep Colouring Focus – Are they best in lighter, medium, or deep, rich tones?
  • How to Balance Colour & Neutrals – The ideal ratio of colour to neutral in their wardrobe.

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4. Advanced Makeup Colour Analysis – Perfecting Their Makeup Palette

Your initial consultation may have covered basic makeup shades, but clients often need further refinement. In an advanced session, you can offer:

  • Custom Lipstick, Blush & Eyeshadow Matching – Help them find the exact shades that complement their skin tone and personality.
  • Personalized Colour Coding for Makeup Bags – Organizing their makeup collection so they never waste money on the wrong shades.
  • Seasonal Flow Makeup Adjustments – If they fall into a flow category (e.g., Soft Autumn vs. True Autumn), they may need slightly different undertones in foundation and lip products.

5. Hair Colour Consultation – Choosing the Perfect Hue for Their Colouring

Many clients struggle with hair colour choices, often defaulting to shades that don’t harmonize with their natural colouring. An advanced colour analysis session can:

  • Recommend flattering hair colours based on their seasonal flow.
  • Identify highlighting and lowlight techniques to maintain balance.
  • Help them avoid common hair colour mistakes, such as going too warm or too cool for their natural tones.

6. Wardrobe Audit & Shopping Strategy – Fine-Tuning Their Personal Style

Clients often need help implementing their colour analysis into their wardrobe. Offer them a wardrobe edit service where you:

  • Assess their existing wardrobe and identify gaps in key colours.
  • Teach them how to mix and match colours within their palette.
  • Provide strategic shopping recommendations to build a wardrobe they love.

7. Print & Pattern Masterclass – Choosing Patterns That Flatter

Many clients struggle with prints—Are florals better than geometrics? Should they wear bold stripes or soft watercolours? In an advanced consultation, you can help them:

  • Understand which prints enhance their natural contrast.
  • Choose the right scale of patterns for their body type and personality.
  • Learn how to mix prints effectively without clashing.

How to Market & Price Your Advanced Colour Analysis Consultation

đź’ˇ Positioning & Pricing:

  • Offer it as a VIP Upgrade or Follow-Up Session.
  • Charge a premium rate—this is a high-value, in-depth service.
  • Bundle services together (e.g., Seasonal Flow + Hair Colour + Signature Colours for a special price).

📢 Marketing & Promotion:

  • Send an email to past clients inviting them back for a “Colour Mastery” session.
  • Create a social media post about “The #1 Reason Your Colour Palette Still Doesn’t Feel Quite Right”.
  • Share testimonials from clients who gained new clarity and confidence from their advanced consultation.

Offering an Advanced Colour Analysis Consultation is not just a way to charge more—it’s about deepening client trust, providing expert-level value, and helping them truly master colour. By expanding your services, you establish yourself as an expert in your field and create long-term relationships with clients who see you as their go-to colour consultant.

​So, if you’ve been looking for a way to take your colour analysis business to the next level, an advanced consultation might just be the perfect next step!

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Hi, I'm Aileen Lane AICI CIP

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