This is the essence of how I lead—and how I teach personal stylists to lead in their own businesses. Because today, being a stylist is about far more than just dressing people well. It’s about helping clients show up as the most aligned, empowered, and expressed version of themselves.

And that begins with you.

If you want to help your clients gain clarity, confidence, and visibility—you need to lead yourself first. You need to understand your natural strengths, energy, values, and presence.

That’s why I created the Venus Image Code.

It’s not just a style personality system—it’s a roadmap to understanding your unique leadership style and how it directly influences your personal style, brand identity, and business impact.

Your leadership energy isn’t just about how you run a team or a business. It’s about how you show up—in your content, in your outfits, in your conversations, and in the energy you bring to every room (online or in person).

When your leadership style is aligned with your wardrobe and your branding, you become magnetic. Your clients trust you more. You trust yourself more.

But when you’re confused about how you want to lead, your style choices often reflect that confusion:
✖️ Too many looks that don’t feel quite right
✖️ A brand that doesn’t reflect your true essence
✖️ Clients who feel disconnected or don’t quite “get” you

That’s why understanding your own leadership archetype first is absolutely key. Once you’re grounded in your natural expression, everything else falls into place.

Inside the Venus Image Code, we explore six core leadership archetypes that reveal how your natural energy shows up in style, branding, and communication.

Each archetype has its own strengths, challenges, and energetic frequency. And while I don’t publicly share the exact astrology behind each one (that’s reserved for inside the program), I want to give you a flavour of how different leadership energies might manifest:

This archetype leads with boldness and confidence. They’re here to start movements, take action, and light the fire. Their presence is electric, and their style tends to reflect that—structured, clear, and designed to make an impact. Their brand is often direct, bold, and forward-thinking.

​But... without alignment, they can veer into burnout or feel pressure to always perform.

Calm, composed, and dependable—this leader creates safety and stability for others. They don’t rush. They don’t shout. Their power is felt in their presence. Their style is elegant, tactile, and timeless. Their brand feels like a breath of fresh air.

​Without clarity, though, they can become overly cautious or stuck in routines that no longer serve them.

Charismatic and curious, this leader brings energy to every conversation. They connect quickly and inspire easily. Their style is vibrant, flexible, and playful. Their brand thrives on storytelling, conversation, and creating community.

​Their challenge? Staying focused and consistent in their message and image.

Deeply intuitive and emotionally intelligent, this archetype leads through compassion and care. They don’t just give advice—they hold space for transformation. Their style is soft, flowing, and full of feeling. Their brand is personal, intimate, and deeply resonant.

​However, they often need help setting boundaries and being seen for their wisdom, not just their warmth.